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Crystal Magon began her 25-year marketing career as Membership & Marketing Assistant at the Greater Harrisburg Area Chamber of Commerce in her home state of Pennsylvania, where she spent many years honing his talents and working as a liaison for the Harrisburg-Hershey Tourist Promotion Agency, Greater Harrisburg Area Economic Development Corporation and the Downtown Retailers Association.
Realizing that she was ready to embark on a lifetime career in marketing and community relations, she moved to Southern California, where she held several senior-level management positions with a major direct response promotions and telecommunications marketer in Irvine, California, which spanned twelve years, offering her expertise in results-driven lead generation, customer acquisition and marketing continuity programs for Chase Manhattan Bank, Spiegel Catalog and Alliance Data Systems, among others.
In 2003, Ms. Magon married up her passion for marketing and enjoying wine and began working with Wilson Creek Winery. Two years later, she joined the team at South Coast Winery Resort & Spa as Director of Sales & Marketing. Her roles have included brand development and positioning strategies, new property launch planning, print and online advertising, leisure and corporate sales, public relations and communication strategies.
Today, Ms. Magon takes an active role as the resort’s Community Relations Director, allowing her to better serve the surrounding community where she lives. A hallmark to her community involvement is "South Coast Winery's Wild Women of Wine Country," a comprehensive 501(C)3 organization which supports non-profit programs targeted toward assisting women and children throughout Southern California and beyond. Demonstrating her commitment further, Ms. Magon has served on numerous non-profit and hospitality industry boards and committees, among them the Riverside County Commission For Women, Temecula Valley Chamber of Commerce, Temecula Valley Winegrowers Association, Boys & Girls Clubs of Southwest Riverside County, Oak Grove Center for Education, San Diego Convention and Visitors Bureau, and Susan G Komen For the Cure – Inland Empire Affiliate.
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